Bully Dog was formed in 1998 in Aberdeen, Idaho. The founders of
Bully Dog Michael, Phillip, and Daryl Klassen --were heavily
influenced by their father Harold's interest in improving vehicle
performance. Several years prior to the company's inception, Harold had
experimented with increasing performance on his diesel farm tractor by
injecting propane into the engine's combustion chamber.
In 1998, Bully Dog's owners took this
concept and developed and patented a safe and effective propane
injection system to enhance diesel engine performance. These systems
were first sold out of their farm shop, but as demand increased, the
owners moved the company to another location and officially organized
Bully Dog's quest was now to be recognized
as the leader in the diesel performance industry, which motivated us to
stay abreast of new technology in this industry. With the introduction
of electronic components and software to improve performance, we began
to research new types of products like intake and exhaust systems to
complement our electronic components. Bully Dog was now able to offer a
complete performance package.
In 2005, the company expanded its range of
products to include performance products for gasoline powered vehicles.
Bully Dog products are developed with you in
mind and each of you has a different need, want and desire. Our
products, all the way back to the first propane kits, reflect that.
Bully Dog products are built to be flexible, allowing each user to get
their own desired result, from outrageous performance on the race track
to improved fuel economy driving down the highway. Bully Dog products
have you covered with increased performance, added safety and improved
This is evident with the Triple Dog GT line
of product for gas and diesel vehicles, the Performance Management
Tool and our new line of big rig and industrial products.
Each Bully Dog product is built to ensure
that it consistently meets and exceeds expectations, yours and ours.
Each product goes through an in-depth research and development process
(R&D) followed by a grueling development procedure that is carried
out by a staff of the best engineers in the world.
Once designed, each product is put through
months of real world testing. This testing is performed across the
United States so that Bully Dog can be sure that each product works
correctly and flawlessly in various elevations, weather conditions and
driving situations from towing a heavy load to racing down the track.
Product innovation is key and Bully Dog
takes innovation very seriously. In the past 12 years, Bully Dog has
been first to market with vehicle-specific products and applications
over 100 times while also being awarded many awards for our
revolutionary products. And in 2005, with the release of the Triple Dog
Downloader and Outlook Monitor, Bully Dog revolutionized the market
with the ability to adjust power, safety and economy levels on-the-fly
while driving down the road. Then in 2008 with the Triple Dog Gauge
Tuner, we were able to combine a vehicle engine tuner, monitor, gauge
and diagnostic device all in a single unit. The GT monitors and displays
over fifteen different vehicle parameters (PIDs) and it includes our
all new Driving Coach feature which teaches end users to maximize their
vehicles fuel economy potential. The GT performs vehicle diagnostics by
reading and erasing diagnostic trouble codes; this level of vehicle
transparency isn't offered by any OEM or by any ot her aftermarket
product. Also included is our performance testing feature designed to
test a vehicles' performance capability on the drag strip; couple this
with our free PC analysis software and users can also determine vehicle
horsepower. The GT does it all and it works on the largest range of
gasoline powered vehicles; in fact the GT works on eight different
vehicle makes and over 50 different models. The WatchDog was introduced
in 2009 and works on all 1996 and later vehicles with an OBDII port
common to North America. The WatchDog serves as a digital gauge/monitor
and features a valuable Driving Coach for gas and diesel powered
vehicles. It features the ability to monitor over 20 vehicle parameters
all while you receive valuable driving suggestions from the Driving
Coach to maximize fuel economy.